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"All 100% free from bullsh*t ingredients. We at The Rugged Beard Company believe that the best quality products are created with love, and all-natural, wholesome ingredients. Our products are carefully hand-crafted by our team of facial hair obsessed folks. Our range of uniquely fragranced & invigorating beard grooming products include beard oils, beard balms, moustache waxes, and high-quality combs & brushes to keep even the most wild of beards looking full & luscious, the whole day (or night) through.